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How Social Media Impacts Your Job Hunt

Updated : August 4th, 2020

When it comes to employment or more specifically finding a job, there are many aspects of your life that you’d need to polish up. This is to ensure that all your positive traits and skills are highlighted by your potential employer. You may have the perfect tie and suit for the interview, a perfectly presented resume, certificates and awards to boost your chances, but one aspect many forget to clean up is social media.

social media impact

A nationwide survey by careerbuilder.com revealed that 39% of employers comb through their candidates’ social media profiles before selecting them. This means that 2 out of 5 of your potential employers determine your employability based out of your social media profiles. Out of 10 employers in a company, 3 of them are solely hired to screen through the social media profiles of their potential candidates.

Now based on this survey many points arise on what one should or shouldn’t do when it comes to having a presentable social media profile. So here are a few things you’re probably doing that is costing you that dream job!

Deleting Your Social Media Profiles

You might think that this is the quickest and easiest fix when it comes to cleaning up your act online. It Isn’t. In fact, this does more harm than good. 50% of employers do not consider candidates who simply are ghosts online. They feel that the candidate is untrustworthy if he’s so scared to be seen in the public eye.

Some organizations do even have access to your supposedly deleted social media profiles, so there’s pretty much nowhere to hide. Also deleting your profile days before applying for a job is perceived as a suspicious activity. Employers have experts who are equipped to still gather information about you even with your profile deleted

Having a social media profile basically is key for employers to get a glimpse of your personality. A persona could be the key to nailing a job or losing a job as well.

Poor Language

This is a no-brainer, but using a lot of profanity and cuss words depict poorly when it comes to your employer. The employer gauges the kind of language as a depiction of your temperament and in some cases your maturity. A candidate who uses a lot of cuss words on social media is usually considered as someone as aggressive, which is not appropriate for a workplace.

Alongside the use of bad language, employers keep a close eye on your grammar. Grammatical errors in your Facebook posts or tweets play a huge role when it comes to employment. This is because you can always have someone make a polished and refined resume and have the most beautifully structured cover letter. Won’t you see that level of flowery language on your Facebook post, do you?

Your social media posts depict your level of literacy and give an insight into how well you can articulate and communicate. So poor grammar is an absolute no when it comes to keeping your social media profiles clean.

Watch Your Content

Potential employers also keep a keen eye on the type of content you post. Provocative, Inappropriate images and text will certainly send you to the bad books of your potential employer.  This is because hiring you would make you an employee as well as a representative of the company to the outside world. Posting negative and controversial content on social media brings the company in a negative light, this is why most employers don’t entertain candidates with such content on their profiles and feed.

Pictures Featuring Drug and Alcohol Abuse

drugs and alcohol abuse pictures

While employers don’t encourage their employees to drink or use drugs, they certainly will not tolerate such vices in a potential candidate. So any imagery, videos or posts related to your drunken revelry or experiments with drugs would be an instant rejection from your potential employer. As you would expect, posting pictures or videos indulging in such vices depicts in your personality and that is something which employers do not expect out their employees.

Announcement of Political Allegiance/Political Posts

Most organizations do not have any political bias or allegiance to any political party. Hence employers also look out for posts that are extremely supportive or negative towards political parties. This is because hiring a candidate who tends to propagate a certain political party would lead to the candidate unintentionally presenting the company he works for to have a political bias.

Sexist/Racist/Religious Comments

This should come as a no-brainer to you. Sexual Harassment, Sexist comments, racism, and racial slurs are now shunned upon and are regarded as condemnable offenses. Naturally, employers and hiring organizations would not like to employ a candidate who indulges in spreading hate through racial slurs or makes demeaning statements to women.

Companies also do not hire candidates with sexist and racist ideologies because of how they might behave with their colleagues at the workplace. Sexual harassment cases and arguments over race has cost many companies their reputation and a lot of money in lawsuits and damage control. The same applies to candidates who tend to demean and belittle people belonging to a different religion than theirs.

Talking Ill of Your Past Employer

No one likes it when someone airs dirty laundry. The same goes for your future employer. Your future employers don’t take too kindly if they find posts of a candidate ranting negatively about their previous employer. This makes the candidate look disloyal as well as unreliable. It also presents the candidate as selfish and someone who is unwilling to align with a company’s goals.

It’s apparent that each employee at a company has a unique experience with his employer, and this experience does not represent how a company treats all its employees. So when an ex-employee begins to negatively rant about his/her past workplace, future employers see someone who would try to tarnish their reputation if they were to be hired and fired.

Divulging Company Secrets

Another issue which future employers have with candidates is when they divulge company secrets on to the public. Every company has its own rules, guidelines, and policies. Divulging them in a public space leaves a company vulnerable as well as embarrassed in front of other corporate companies. This also tells the employer that the candidate is unreliable with sensitive information and cannot be trusted.

Faking Online Presence

Even when you have cleaned up your act online, and got the job! It doesn’t end there. More than half of the country’s companies (51%) still use social media to research their current employees. So just because you’ve got the job, doesn’t mean you’re out of the woods and can go back to posting the content you used to post before you got your job. Employers still do check on their employees via social media to fare how they are doing. There have been many cases where activities on social media have led managers to fire their employees because of the content that has been posted.

But one should remember. Employers aren’t looking online at their candidate’s profiles only to find dirt and not offer them a job. Employers also tend to look for qualities and posts that show off the candidate’s skills and its relevance to the job at hand. So while you can cut down on the fluff on your social media profiles, you could practice pushing good organic content and writing posts and comments that compliment your skill set.

When it comes to combing through social media accounts of potential candidates, they aim to look for skills, habits, and behavior that seem appropriate for the type of job requirement and whether it aligns with the workplace. They also look for unique skills that make the candidate more marketable when it comes to getting a job. So it is rather best to explore new skills as they only serve as added perks when looking for a job of your choice.

So when it comes to nailing that job and working towards the American dream, it doesn’t stop with just a perfect cover letter and resume and a fine dress code. Your online persona requires a professional revamp as well. Hopefully, you realized the mistakes you were making above and rectified them and are now ready to be the eager boy scout-like an employee that your future boss expects you to be! Now fine-tune that social media persona and go get ’em, tiger!

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  1. So I have been getting ue for 6 months and on Oct 21 I had a fact finding issue found and cleared after taking a month, I got put on hold I got nothing no benefits nothing because I am on hold until cleared up and it was another month later in my favor, I’ve been without payment since Oct 21 since then I have been on HOLD, I am beyond pissed, I call every Fri I see the letter I received saying its in my favor that says I am Monetary Eligible-yet I still have 6 payments on hold. I call DEO and I talk, I beg and I get told “we are working on it”, the letter is in my favor I am poor not rich I am poor Why how do you people get away with this

  2. Hello

    I’m 59 years old and was laid off in March 2020 due to Covid.
    In June 2020 I was advised my job was eliminated and there is no chance of me
    Being brought back. I’m collecting UI since March.

    Pondering the thought of taking my early retirement pension as I can’t survive on
    UI any longer. My pension is of course reduced due to my age. Full pension is age 62.

    If I apply for early reduced pension in this situation, does my UI benefit get decreased? I’m in New York.
    I’m still looking for full time work. No luck.

    Thank you so much
    Lorraine

  3. i was just layed off from my job, i did collect benefits in pa. my job is seasonal igot unemployment payments in jan. to april i had 26 weeks of unemployment , but only used about 13 weeks, and was called back to work. i received 2 weeks of 600 dollars of stimlus money. my question is now that i reopened my 2020 claim . i,m i still elegibe for any more stimlus payments along with my regular unemployment payments.

  4. I am 65 yrs old in California and being layed off in Dec 2020. If I apply for unemployment benefits and collect a company pension, will the pension reduce the unemployment benefits ? If you answer call unemployment what is the department or do you have a phone number for a help line. I have called and get automated questions that do not apply to my situation.
    Cannot get to a live person.

  5. Several years ago I was part of a reduction in force and was early-retired for pension purposes. I count on this small pension ($2K/mo) to supplement my employment which has been inconsistent this past two years. I am filing for UI in IL and I qualify for it, but they are saying my pension reduces my UI benefit to zero. Is that right?

    1. Mike,

      That is partially right. The pension will have an impact on UI benefits. Please check for relevant info on the Unemployment Office’s website.

  6. I have $219.00 left on my UE and still no work due to covid-19 will i be able to get a extension on my UE and will it cover the last two weeks. I request payment tomorrow.

      1. My benefits have expired, still.unemployed due to over 65, wdiebrtes, high blood pressure and have one kidney, Can I get PUA , Cares Act for any assistance

  7. im working at a place i have been layed off from a lot in my career.i got 30 yrs in there so i can retire now but need another job to make it hoping to stay working and get more hours.If i take a new job and get layed off there I will BE DRAWING 1400 A MONTH FROM THE JOB I WORKED 30 YRS would i be able to draw unemployment if the new job lays me off and would it be reduced because of my retirement money of 1400 month.

  8. My bf was laid off in April he got the the 600 to start with now he is only getting the unemployment and no extra when we hear ppl getting 3 checks totaling 40k that might be lies but still that is bullshit.

  9. I Sharon Bland or Sharon Scott or Sharon Ann Mccraw
    Use my phone to claim two of my boyfriends and my own benefits. Is that ok ?

  10. I’m getting pua on employment and it was supposed to be backdated to May 27th when I wasn’t ableable to start my new job and somehow it’s August 24th they said it would be backdated been sending messages and pua people keep saying they have emailed you guys too but nobody gets back to me who do I need to contact about this thank you

  11. I check my checking account balance every week but I cannot tell if I am getting my 300.00 extra unemployment. Also. How can I tell if I got my back time unemployment .

    1. Thelma,

      I did not understand what you meant. Please reach out to the Unemployment Office for precise answers to all your questions.

  12. I have exhausted my UI and all extensions. Not eligible for Fed Ed. Does EDD open a PUA claim for me. Or do I have to aoole for it. Its been past 30 days since receiving my Fed Ed denial letter.

  13. i have been unemployed for the whole year almost and since i have been trying to distance myself to better my all around health, it took me this long to file for benefits, i was hoping to get back pay all the way to the beginning.

    1. Zach,

      To qualify, the claimant is required to have sufficient earnings/employment during the “Base Period”. Please use the “Benefits Calculator” available on this website for more.

  14. Thank you o much for investigating this. When I received an overpayment statement and my benefits where stopped I felt my heart drop to my stomach. Already being evicted by a slumlord and now no income, i had to start working when i feel very at risk for getting the virus because of pre-existing conditions and the reason for filing in the first place. i am a cosmetologist and considered non-essential. I feel utterley hopeless and helpless in this situation.

  15. I cannot contact anyone in the unemployment offices because the phone hangs up on me in all cases after listening over and over the recorded message. I have called three numbers .

    I have received pandemic unemployment since March 31st. There was a pending adjudication but I never received any questions, letters nor emails about it and I was approved and paid. Now…this is what the website says:
    7 of 7 entries
    Issue Identification Number Employer Name Issue Type Status Date Mailed Level
    0002 7693 59-01
    PUA Pending 11/16/2020 Adjudication
    0002 4773 71-01
    Program Integrity Mailed 11/6/2020 Adjudicati
    Claimant Inbox
    Select the Search button to display your action items. To narrow your search, input issue date range below and select the Search button.
    Issue Date: From: To: 11/6/2020 to 11/16/2020
    Inbox
    • Below are the items that require your attention and that you need to take action on for your claim.
    • Select the Document ID
    I need this money to survive as others do while I am trying to re-establish any contract freelance work I am capable of doing….I report my small jobs as I get them but they do not come close to equaling my unemployment as of yet. Please tell me where I can go to find out what is needed here.

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